How Our Pricing Works

One Number. Nothing Hidden.

The price on every ClearTurn listing equals the auction source cost, transport to our lot, recon and inspection labor, and a flat honest margin — plus tax, tag, and title. No line item is layered on at the table. The number you see is the number you pay.

Auction
Wholesale source cost
+ Transport
To our Brandon lot
+ Recon
Multi-point inspection labor
= All-In
Tax, tag & title included
Price Transparency

What Goes Into the Number

Every vehicle is priced by adding up the real costs and applying a flat, honest margin. No line item is hidden. The example on the right shows the same shape every listing follows: auction source, transport, recon, our margin, and tax/tag/title.

No documentation fee

Dealers typically add $400–$900 in dealer prep or doc fees. We don't charge these — they're already absorbed into the listed number.

No auction fee layered on top

Our auction access is wholesale — the cost is part of the price, not a surcharge at the table. Buyers never pay a "auction procurement fee."

Example all-in price breakdown
Auction source cost $10,800
Transport to our lot $420
Recon & inspection labor $280
Our margin $1,500
Tax, tag & title (FL) $995
Your all-in price $13,995

Numbers are illustrative. Actual costs vary per vehicle. Tax is set by the state and identical regardless of dealer.

The Savings Comparable

How the "Save $X" Panel Is Calculated

On every listing you'll see a small panel showing roughly how much you'd save buying from us versus a typical retail dealer. That figure isn't a marketing estimate — it's computed from each unit's actual data: the price ClearTurn paid at wholesale auction, plus an industry-typical wholesale-to-retail markup that reflects what the same vehicle would cost at a franchise dealer lot.

The formula is straightforward: we take the auction purchase price we recorded for that specific vehicle, apply a wholesale-to-retail markup that approximates what a franchise dealer would charge for the same unit, and subtract our all-in price. The difference is the savings. The number you see on the listing page is computed per-vehicle from that math.

What this means in practice
The savings panel reflects what we actually paid at auction for that unit — not a flat average. When we source a vehicle below its typical wholesale band, that unit's savings comparable is larger. When auction prices run hot on a particular model, the savings on that comparable narrow. Either way, the math comes from the unit's own purchase price.
What This Means for Buyers

The Result Is a Price You Can Trust

An all-in number that holds up to comparison, and a savings comparable that comes from each unit's own auction data.

No doc fee

There's no $400–$900 dealer prep or documentation fee layered on at signing.

No auction fee on top

Wholesale acquisition cost is part of the listed price — not a separate line at the table.

Tax, tag & title in the posted number

State registration and title transfer are baked in. The number you see is the number you pay.

The auction-cost advantage is real

Because we source at wholesale prices retail buyers can't access, our all-in number often beats a franchise dealer's advertised base price before the savings panel is even applied.

Ready to buy?

Ready to See the Numbers in Action?

Every listing carries the savings panel described above — computed from each unit's own auction purchase price. Browse the inventory and submit an inquiry on any vehicle that fits what you're looking for.